While ushering in the vigorous development of his career, Lvjie does not forget to give back to the community, insists on helping the poor and the disadvantaged, supports education, promotes filial piety, improves people's livelihood, and fulfills social responsibilities, and actively helps the poor and vulnerable groups in society.

In 2012, Lvjie launched a special public welfare fund for “Ten dollars, ten loves” in Guizhou.

In 2013, the Lvjie Charity Fund was established, which became the company's first local charity fund named after the company. In December of the same year, the “Longkou No. 1 Middle East School Lvjie Award Fund” was established in Longkou No. 1 Middle East School.;

Lvjie people use practical actions to interpret the social responsibilities and responsibilities of entrepreneurs.